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Google unveils verification process for organisations to manage their presence

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Google will now allow any person, organization, sports team, event and media property with a Knowledge Panel to get verified so that they can manage their presence.

Any person or organisation will need to first search for their name or organization on Search and then click or tap the prompt below the Knowledge Panel to begin the verification process.

Once verified, they can suggest factual changes to information in their Knowledge Panel and suggest a featured image. 

Lauren Clark, Google's product manager said: "We're always working on ways to improve Search to ensure you find the most relevant, accurate information possible. We hope that by giving individuals and entities an improved way to help us get it right if something’s off, we get closer to that goal."

Google recently launched a program to train Indian journalists on how to debunk fake news.

 


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