Welcome to The Drum's Business on the Move column, where we collate agency account news, reviews, agency launches, rebrands and acquisitions.
Global wins
Accenture Interactive and Karmarama have been appointed Arla's lead global digital and creative agency. Arla's brands include Lurpak, Castello and Anchor.
Americas wins
This week's acquisitions
- We Communications has acquired content marketing agency Codeword in an effort to grow its content, digital, social and editorial capabilities.
- MyCleverGroup has purchased locally-based HCL Marketing for an undisclosed fee, its first acquisition to date.
- YDM Thailand has acquired FCB Bangkok.
- Integrate has acquired the software company ListenLoop.
Solve has been appointed Sunoco's agency of record.
Shoe Carnival has selected McCann as its agency of record for integrates marketing services.
VMLY&R has been appointed by Nature Bounty and Sundown Naturals as its agency of record. Both brands are from The Nature's Bounty Co.
EMEA wins
MediaCom has retained Direct Line Group'smedia planning and buying account.
Comic Reliefhas appointed MC&Cto its media account, tasked with drawing audiences to Red Nose Day.
Superdrughas retained Mindshare as its media planning and buying agency.
Adare International has renewed its print management contract with Carlsberg.
Ascot Racecourse has renewed its global partnership with Karen Miller.
Black and Ginger has been appointed to develop a brand narrative for the city of Liverpool.
APAC wins
Australia's Department of Defence has appointed VMLY&R to handle its creative and digital account.
M&C Saatchi has been awarded the account of Tab, an online sports betting company.
Sabco Australia has appointed Shell Media to handle its planning and buying.
M&C Saatchi Indonesia has won the account of Tempo Scan Group, which has a stable of 10 brands.
Innity has been appointed as the official reseller for TikTok in Malaysia.
Yili Industrial Group has awarded its integrated communications business in Southeast Asia to Saatchi & Saatchi Singapore.
Reviews
Barclays is reviewing its advertising account. Bartle Bogle Hegarty (BBH) currently holds the account.
Just Eathas ordered a global media review.
Launches
Adroll has launched integrations with Big Commerce and Yotpo as direct-to-consumer (DTC) brands look to convert online shoppers in an expanding e-commerce marketplace.
Former Havas chief operating officer, Jason Peterson, has launched an agency called The Times.
Dentsu Aegis has launched a digital OOH company with Docomo called Live Board.
Adtrak has launched Adtrak Creative - a new division to provide branding, campaign concepts and creative advertising.
The minds being Maker Labs have launched a new platform called Domore.
Mergers
Forward3D has merged with PMX Agency, to create a global brand performance marketing agency known as ForwardPMX.
Taiwanese CRM agency AAA has integrated its operations with Isobar Taiwan. AAA is part of the Dentsu Aegis Network.
Got a story or tip for Business on the Move? Send your acquisitions, reviews, account wins and launch news to imogen.watson@thedrum.com.