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Business on move including Love Island, Boiler Room, Fifa, Nespresso, and more

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Welcome to The Drum's Business on the Move column, where we collate agency account news, reviews, agency launches, rebrands and acquisitions. 

This week includes Love Island, Boiler Room, Fifa, Nespresso, and more.

This week's acquisition

  • Amazon acquired Sizmek’s ad server and Dynamic Creative Optimization (DCO) business.
  • Sublime has acquired the global measurement company, Adledge. 
  • The UK private equity fund Elaghmore has acquired Gardners. 
  • Buffalo Groupe has acquired Rawle Murdy.

EMEA wins 

AVC Immedia has been awarded a contract byFifa  to produce video content during the Women’s World Cup France 2019. 

Jet2holidays will once again be a brand partner of Love Island.

Circuit Paul Ricard has secured the role of screen supplier to the French Formula One Grand Prix.

Hidden Hearing has appointedThe Specialist Works in a competitive pitch worth £6m in marketing spend.

IMG has been appointed as the exclusive global licensing representative for Bundesliga International, a subsidiary of the DFL association.

Nespresso has named Wave its experiential marketing partner to lead an in-store demonstration programme. 

Americas wins

The Stars Group has appointed Anomaly as its creative agency in the US.

Harmless Harvest has names Madwell as its agency of record. 

Jack Morton has been named agency of record for the dairy brand Hood.

FIG has been named the global agency of record for Ketel One Vodka.

Singapore Airlines has named BerlinRosen as its North Americanagency of record.

Mergers

To simplify its structure globally, Dentsu Aegis Network it to merge three of its agency brands;360i,Fetch and ICUC. 

Launches

Global digital music platform Boiler Room has launched its own youth-focused in-house ad agency.

Boston Interactive is re-branding itself as Boston Digital.

Chuck Carey and Robert Blatchford have launched creative marketing agency Compadre in Los Angeles. 

Got a story or tip for Business on the Move? Send your acquisitions, reviews, account wins and launch news to imogen.watson@thedrum.com.


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