Maslow's has partnered with Tangent to build a digital estate for its Mortimer House – a new hospitality-focused work and wellbeing destination in the heart of London’s Fitzrovia.
The brief includes a full design and build of a website for Mortimer House, which was originally designed by renowned New York-based architects AvroKO, and opened in December.
Oliver Green, managing partner at Tangent, said of the collaboration: “We are delighted to be working with Maslow’s and look forward to delivering a cutting-edge digital experience for Maslow’s members. This is a fantastic brief for Tangent, one that blends our experience working with membership organisations and our deep understanding of the luxury market.”
Guy Ivesha, founder of Maslow’s Mortimer House, commented: “Mortimer House offers a level of hospitality that does not exist in today’s world of work. As technology has enabled more people to work remotely, there is an increasing lack of community and belonging. At Mortimer House, we are addressing this by creating spaces which people will want to spend time in, resulting in new connections being made and encouraging creative collaborations – we look forward to working with Tangent in rolling out our premium, hospitality-led proposition across all digital channels.”
Tangent works with brands including Sky, PepsiCo, Net-a-Porter, Carlsberg, Centrepoint & PSA Peugeot Citroen.